Faqs.

Please see below for our commonly asked questions. If you don’t find an answer then please feel free to contact us here.

 

Website, Web Design and Website Management Questions

Prices vary depending on what website you want. We usually have a generic price for a basic 5-page website that has no plugins or complicated coding. However, we need to know what you want specifically. Get in touch with us to get a quote. Click Here.

How long is a piece of string? The answer is dependable on how big you want your website, the level of functionality and how quickly you develop your website content. We will give you an estimate on the discussion of your requirements.

 

We expect the customer to create text content and provide us with high-quality images. We will provide you with a form to complete to ensure we have the correct content.

If we need to buy plugins, use complex code or get a specialist then this will be discussed with you and will either be part of your initial contract or will be requested to be paid for as an additional cost.

We are able to provide content and images but this will be charged separately from the website build.

Your content for your website must be your own work. If it can be found from another source then this is plagiarism and can put you at risk of copyright breach and legal action being taken against you. Where possible you should use your own unique pictures for your business. We can advise on certain websites that you can buy stock images from. If you do use other people’s work then we (as a company) make the assumption that you have gained permission to use this work and we will not be held liable. 

 

Images submitted for upload should be high def resolution (at least 1920px wide).

We do not recommend using Facebook images as the resolution is too low.

If you would like to use pictures off your Facebook, then please select the pictures you want and email them to us. We will not select the images for you off your Facebook. 

Please note that using Facebook images can affect the quality of your website, due to the poor quality of the photos and we will not be held responsible for drops in traffic or rankings due to this.

When a website is created it can take up to 3 months to be found on Google. If you have taken out a management package with us then we will automatically add your website to google analytics and google search and bing search. This will increase the speed of how fast your website is found.

We do advise that you take out an SEO package with us to also increase your chance of being found and ranked on Google. However, we do not have any control on search engines so can never guarantee that your website will be found on Google or rank in any position on any search engine.

 

You will receive one hour of changes to your website a month, we will ensure all security and software updates are completed monthly, as well as ensuring your website is backed up regularly. We will also add analytics to your website and you will receive a monthly report and a phone call from our customer services team letting you know how your website is performing and get advice on how to improve traffic to your website.

 

We host your website. The only technical support you will receive is if your website does not display on a browser.

 

No. A full web page requires a full design, therefore not covered in your monthly management. We add additional pages at our hourly rate of £25 per hour. The cost is dependant on the content of the page.

 

All website changes should be submitted to our specific email address at webchanges@pinksquare.media. Any requests via other forms of communication will not be guaranteed to be seen by our webchanges team, nor can we guarantee that they will be done within 72 hours.

Please use this template so you can check you have sent all the information needed correctly.

Images submitted for upload should be high def resolution (at least 1920px wide). We do not recommend using Facebook images as the resolution is too low. If you would like to use pictures off your Facebook, then please select the pictures you want and email them to us. We will not select the images for you off your Facebook. 

Please note that using Facebook images can affect the quality of your website, due to the poor quality of the photos and we will not be held responsible for drops in traffic or rankings due to this.

All text must be submitted via a doc file, google doc shares or directly in an email to the webchanges team. Any images of text will not be accepted unless you want the image to be uploaded to your website (e.g. a menu with text on it). We will not convert your image to text as part of the standard management package, however, we can at an additional cost due to time requirements.

Please use this template so you can check you have sent all the information needed correctly.

Please allow up to 3 working days for us to make changes. If they are still not complete then please contact us ASAP on 01229 826626 to ensure we have received them and express your concerns.

 

Your monthly management only allows for one hour of changes per month, if this is likely to take us longer we will either only do part of it and inform you of our reasons why, or we will contact you beforehand and give you options. If there is a lot of work, you will find we will complete the work over a certain amount of time during a working week. Feel free to contact us to clarify why it has not been completed.

 

To a degree, yes. However, we allocate all our customers an hour work to their website on a monthly basis so not asking us monthly will not guarantee the extra work to be completed in that month.

 

If you have a monthly management account then yes. We can either put it back to a previous state or rectify your problem. However, if you have a monthly management package, you should use us to make the changes.

If you have a hosting package only, we can help you fix it at our rate of £25 per hour.

Yes. Once you have paid for the website build or completed your 12-month contract the website is yours. Do be aware that the domain name has to be renewed yearly and is never officially yours.

 

Search Engine Optimisation (SEO) Questions

Google runs its algorithm through websites on a regular basis. We have absolutely no control of how Google or any other search engine decide how and where you are ranked. If you have an SEO package with us then we will endeavour to get you re-ranked on a higher page, however, due to SEO changes being constant we can never guarantee a page one rank on any search engine. 

If you do not have an SEO package then we can provide you with general advice, however, as stated, we do not guarantee that your website will be found or ranked on Google. Have a read of our blogs about ways to improve your website rankings 

10 reasons why your website might have lost ranking on google search

5 Quick SEO Fixes

Local SEO (Search Engine Optimisation) or local search marketing is a digital marketing tactic used by businesses to promote products and services to local customers. Improving your local SEO will help boost your online visibility and gets you seen by more potential customers.

 

SEO is not an overnight fix, it is an investment in your business. Occasionally it will work quickly, however, we have found it takes between 3-6 months to see significant changes to your ranking. Depending on how many hours SEO you have monthly will determine how fast your rankings will improve. You will only see changes in rankings in regards to the keywords discussed at the beginning of your package. As stated, our aim is to get you as high as possible on Google, however, we can never guarantee a page one ranking.

 

SEO is a constantly changing process. We have no control over how Google decides where a website will be ranked. We use tried and tested solutions that can help increase your website ranking but there are no guarantees. We are constantly researching how Google changes its way it looks at ranking. If you stop your package we have no responsibility to ensure you stay at that position. We always advise customers to take out a long term lead generation package, which consists of an hour SEO a month and 24 Social media posts (8 posts on Instagram, Facebook and Twitter) a month. This helps increase backlinks as well as allows us to do some small onsite and offsite SEO on your website.

 

You will receive a monthly report showing the improvements to your on-site and off-site SEO and its position on Google from the keywords specified.

Social Media Posting and Management Questions

When you take a package with us, we will post on your Instagram, Facebook and Twitter pages, unless otherwise requested. We do post to other social media platforms however these are also on request.

 

This depends on the package you take with us. We always recommend at least 3 times per week as a Social media package. However, we do offer a Leads Generation Package which includes an hour SEO and 8 posts per month.

 

Where possible you should send us your own unique pictures for your business. We do expect you to be involved monthly, informing us of any new or exciting things that are happening with your business in the next month. This will help keep the content fresh and engaging for your followers and potential customers. However, we are a creative bunch so can work with minimal input. 

We design image posts as standard, these are more likely to get more engagement than just written content.

 

We use social media posting software, not scheduled directly on the social media platforms.

 

We try to create social posts that are engaging and informative however we do not have control of who sees your social media posts. We use hashtags and other other methods to try and attract more followers and engagements, however, it is not our responsibility to increase likes or followers.

We help you post regularly so social media, search engines and potential customers know that your business is still active. We also encourage you as a business to remain actively involved with all your social media by posting yourself, following other pages, liking and commenting and engaging with your customers. Encourage staff to also become more actively involved with your social media. Being active on social media is important for SEO purposes, which is why social media posts are part of our lead generation package.

We offer solutions to help grow your followers and engagement, please contact us for more information.

Social media is a form of word of mouth. We need to be social to be found. Being active on social media allows potential customers to know that you are still an active business. Social Media posts also can provide backlinks to your website, which is great for SEO. The use of hashtags (#) on the 3 social media platforms allows for potential customers to find you without following you.

 

We create image posts for social media as standard however video posts are a great and engaging way to show information.

If you require video posts then this will be under a different contract, please contact us for more information.

Graphic Design Questions

In addition to content managed website we design everything from logos and promotional material to brochures, banners and business cards. Please contact us to discuss your project and design requirements.

  1. We first need a design brief – It’s crucial we get your input from the start. Including your specific requirements, details of the message you are conveying and brand guide for your material. We will send a template across to assist you in providing a good brief.

 

  1. At this point you’ll also need to supply any images, graphics, logos and proofread copy that needs including on the material. It is your responsibility to ensure you have the correct permissions and copyright usage for any photographs, text or graphics supplied.

 

  1. We will at this point send an invoice for the work as quoted.

 

  1. In line with your requirements we’ll put together some initial design ideas and email them across for feedback. At this point please give us as much information as possible for us to tweak the design. Included in the price we quote are two revisions from initial design.

 

The process is: INITIAL DESIGN>FIRST REVISION>SECOND REVISION>DESIGN>PROOF>OUTPUT

 

  1. When the design process is complete we will send a final proofing copy for you to have one last check of text provided, we will require you to ‘sign off’ at this stage and we take no responsibility from errors in the final print.

 

  1. Once we have received the final payment, we will supply all electronic files via email. For print jobs, unless you have asked us to source the print, you can request output PDFs, which can be taken to your choice of printer. If we are supplying print this will be invoiced at the time of ordering and print jobs will be delivered directly to your specified address.

Each project is unique so a desired delivery date is essential when we take on the job. Some simpler jobs will be faster, but all depend on how quick you provide the necessary information and assets for the job, then proofing and feedback stage. However, before a project is started, clients are informed of what turnaround to expect based on all information provided to us.

Yes you will have complete rights over the finalised design. We are happy to provide PDFs of any material designed but can’t supply any working copies.

Quick delivery of logo designs will depend on our present workload. However, we will do our best to accommodate your work and to deliver it to you as early as possible.

Advertising Questions

There are lots of different ways to advertise online, from Google Ads to Facebook Ads. Call us today and discuss your requirements and we can advise the best advertising solution.

After launching an advertising campaign we will be in regular contact to ensure the ad is performing as expected and what tweaks need to be made.

Once we are in the swing of things we will supply a monthly report via email during the campaign so you can see how well the campaign is performing.

There are multiple factors as to why your advert may not be shown at the top of search. It may be due to the costs of the search terms and the budget that has been allocated or based on general location or demographics.

Paying for advertising on Google does not guarantee you to be seen or be in a certain position on Google.

Still have questions?